Share price
₹69.83 latest close · +30.1% over the last 90 sessions
₹69.83 month-end · +49.6% over 12 months
₹69.83 month-end · +80.4% over 3 years
₹69.83 month-end · +259.0% since Feb '19
52-week range ₹37.40 to ₹80.32 · 1-year volatility 43.6%
Was the rally earned?
Mostly yes.
- Per-share earnings added 41 points to the rise, while the multiple moved less (P/E 29.0x to 31.2x).
- The share count barely moved.
Mostly yes, with a catch.
- Per-share earnings added 110 points, but investors now pay less per rupee of profit (P/E 38.7x to 31.2x), which took 29 points back.
- The share count barely moved.
What do "pts" mean?
"pts" are percentage points of the share price return. The parts add up to the total shown for each period. Because price = P/E × net profit ÷ share count, higher profit pushes the price up, a higher P/E pushes it up, and more shares push it down.
Example: if the price rose 34% and profit growth accounts for +58 pts while a lower P/E accounts for -24 pts, then 58 - 24 = 34. The +58 is not the profit growth rate itself: it is the part of the price move that profit growth explains.
Not shown for 5 years: earnings were negative at one end, or there is not enough history.
Net profit is trailing twelve months as reported with a 60-day lag.
How rough has the ride been?
Drawdown from peak
Largest drawdowns
-60.3% (2024-11 peak to 2025-10 low, not yet recovered)
-60.2% (2022-04 peak to 2022-10 low, recovered 2024-07)
-36.1% (2021-04 peak to 2021-06 low, recovered 2021-09)
Is it expensive against its own past and its peers?
Usual range 20.7x to 44.3x since 2019-02.
22% above the Consumer Durables median.
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How to read this
Shaded band: 10th to 90th percentile of the company's own P/E history; dotted line: its median; orange line: sector median (companies with a positive multiple, at least 5 in the sector).
Sector figures are built from today's listed companies, so they exclude companies that are no longer listed.
Where does it rank among Consumer Durables peers?
Each cell is the company's percentile rank among its Consumer Durables peers (non-financial companies) that month.
Darker is better-ranked.
Rows marked ↓ are inverted (lower debt, shorter cash cycle and a lower P/E rank higher).
Where it ranks today
- ROCE45thflat vs a year ago
- Op. margin36th▲ 6 pts vs a year ago
- Revenue growth91st▲ 11 pts vs a year ago
- EPS growth68th▲ 16 pts vs a year ago
- Debt/equity ↓53rdflat vs a year ago
- Cash cycle ↓61st▲ 20 pts vs a year ago
- P/E ↓40th▼ 27 pts vs a year ago
- 12M momentum92nd▲ 78 pts vs a year ago
Rank history
Percentiles use today's listed companies in the sector and need at least 5 peers with a value; grey cells have too few.
ROE is computed from net profit and book value where the source does not report it.
The Consumer Durables sector page Watch it move against Consumer Durables in the Observatory
What is the price implying?
At a P/E of 54.0x, the price would imply about 27.3%/yr earnings growth for 10 years under the same assumptions, but it is not ranked.
Below the ₹1,000 cr market-cap floor used for the lists.
“Implied growth” is what the current price would require under our stated assumptions, not what we expect.
What prices imply across Consumer Durables The market-wide Expectations lists
Key figures
- Share Priceclose 9 Nov
- ₹69.83
- P/E
- 31.2x
- ROCE
- 14.0%
- Market Cap
- ₹279 cr
- Revenue (TTM)
- ₹200 cr
- P/S
- 1.4x
- P/B
- 3.9x
- ROE
- 12.6%
- Operating Margin
- 7.7%
- Debt / Equity
- 0.3x
- Promoter Holding
- 58.1%
- 12M Momentum
- 49.6%
52-week range
Price risk
Balance sheet & cash
Are profits backed by cash?
Other income reliance4%Within range
Other income as a share of pre-tax profit (trailing twelve months): 4.1%. Bands: below 15%, 15% to 35%, above 35%.
Tax rate26%Within range
Median quarterly effective tax rate over about 2.5 years: 25.8%. Bands: 15% to 35%, 5% to 15% or 35% to 50%, outside 5% to 50%.
Cash conversion1.21xWithin range
Operating cash flow divided by net profit over the last three fiscal years: 1.21x (cash from operations ₹23 cr, net profit ₹19 cr). Bands: 0.8x and above, 0.5x to 0.8x, below 0.5x.
Free cash flow5 of 5 yrsWithin range
Fiscal years with positive free cash flow in the last 5: 5. Bands: at least 80% of years, 40% to 80%, below 40%.
Receivable days vs history-18 daysWithin range
Debtor days are below the median of the previous three fiscal years by 18 days (17 vs 35). Bands: under 15 days, 15 to 45, over 45.
Capital work in progress0% of fixed assetsWithin range
Capital work-in-progress is 0% of fixed assets. Bands: not rising or up to 30%; rising for three years and above 30%; rising and above 60%.
Payable days+36 days / 2 yrsNear threshold
Days payable changed by +36 over two years. Bands: rise of up to 30 days; more than 30 days.
Tap a check to see how it is measured
How to read this
Each check is a named rule with fixed thresholds, not a score. Annual statements are the latest restated figures, so a past year may differ from what was originally reported.
Who has been buying and selling?
- Over 3 years, promoters trimmed 15.6 pts.
- The number of shareholders rose from 1,161 to 6,594 (+468%) between Sep 2023 and Jun 2026.
Holdings, Jun '26
How each group changed
Number of shareholders
Quarterly shareholding as reported, labelled by the quarter it covers (it becomes visible about two months later).
Shareholder counts are only available for recent quarters.
What happened next to similar setups
- We found 50 past situations where a non-financial company looked like SONAM LIMITED today on valuation, return on capital, margins, debt, growth, price momentum, size and volatility.
- Over the following 12 months the middle half of them returned −8% to +60% vs the market, against −3% for all non-financial companies in the same months.
- The analogs' median sat above that base rate (gap +11.1%, 80% range +5.0% to +33.0%), but the matches cluster in only 6 distinct 12-month windows.
Where the 50 outcomes landed
Each dot is one past situation (hover or tap for details) · Solid dots are the closest matches, listed below · Shaded is the middle half of all companies in the same months · 9 beyond the range shown, drawn at the edge
50 past situations · 50 companies · 38 months · 2020–2025
The closest matches
| Company | When | P/E | ROCE | 12M mom. | Drawdown | Next 12 months |
|---|---|---|---|---|---|---|
| KRISHANA Process Industries |
Mar 2020 | 9x | 16% | −5% | — | +6% |
| NDRAUTO Producer Manufacturing |
Dec 2023 | 36x | 17% | +183% | −2% | +42% |
| GLOBUSSPR Consumer Non-Durables |
Sep 2020 | 16x | 14% | +104% | −7% | +203% |
| SOUTHWEST Energy Minerals |
Dec 2021 | 39x | 13% | +242% | −4% | −21% |
| BBL Producer Manufacturing |
Mar 2023 | 26x | 8% | +45% | −9% | +71% |
Show the other 3 matches
How reliable is this?
Matched on P/E, P/S, ROCE, operating margin, debt/equity, interest cover, revenue growth, 12-month momentum, drawdown from 12-month high, size and volatility. Closest on: 12-month momentum, P/E and P/S. One match per company and at most 7 from any one month.
Independent periods: the matches fall in 6 distinct 12-month windows. Matches from nearby months share the same market conditions, so fewer windows means less evidence.
What changed?
30 events since Jun '19
- SepPeer rankMoved into the 2nd quartile of Consumer Durables on EPS growth (from the 3rd quartile).
- JunResultsYear-on-year EPS growth turned positive.
- DecResultsYear-on-year EPS growth turned negative.
- DecPeer rankSlipped to the 3rd quartile of Consumer Durables on EPS growth (from the 2nd quartile).
- OctPriceFell 60% from the Nov 2024 peak to the Oct 2025 low.
- JunPeer rankSlipped to the 3rd quartile of Consumer Durables on operating margin (from the top quartile).
- MarPromoterPromoter holding fell 17.6 pts to 54.3% (largest drop in the history since 2019-01).
- MarResultsRevenue (TTM) reached a new high of ₹95 cr.
Show 22 earlier events
- MarPeer rankMoved into the top quartile of Consumer Durables on operating margin (from the 2nd quartile).
- FebPeer rankSlipped to the 2nd quartile of Consumer Durables on EPS growth (from the top quartile).
- DecPeer rankMoved into the top quartile of Consumer Durables on EPS growth (from the 2nd quartile).
- SepValuationP/E crossed above the 90th percentile of its own history to date (51.3x).
- JulPriceRegained the 2022-04 peak, 21 months after the low.
- JunResultsRevenue (TTM) reached a new high of ₹88 cr.
- JunPeer rankMoved into the 2nd quartile of Consumer Durables on EPS growth (from the 3rd quartile).
- JunResultsYear-on-year EPS growth turned positive.
- OctPriceFell 60% from the Apr 2022 peak to the Oct 2022 low.
- JunResultsYear-on-year EPS growth turned negative.
- JunPeer rankSlipped to the 3rd quartile of Consumer Durables on EPS growth (from the 2nd quartile).
- AprValuationP/E crossed above the 90th percentile of its own history to date (50.1x).
- SepPriceRegained the 2021-04 peak, 3 months after the low.
- JunResultsYear-on-year EPS growth turned positive.
- JunPriceFell 36% from the Apr 2021 peak to the Jun 2021 low.
- JunPeer rankSlipped to the 3rd quartile of Consumer Durables on ROCE (from the 2nd quartile).
- AprValuationP/E crossed above the 90th percentile of its own history to date (45.1x).
- JunPeer rankMoved into the 3rd quartile of Consumer Durables on EPS growth (from the bottom quartile).
- JunDividendDividend payout cut from 14% to 0% of profit.
- FebDebtDebt / equity halved over 12 months to 0.56x.
- FebSharesShare count is up 42.9% over 12 months.
- JunDebtDebt / equity fell below 1.0x (0.56x).
Events are generated from the data by fixed rules.
The month shown is when the change became visible in the reported figures, assuming a 60-day lag after each quarter end; it is not an announcement date.
Where price and fundamentals disagree, market-wide Rewind the whole market to any month
Monthly history94 months · 2019-02 to 2026-11
| Month | P/E | Revenue (TTM) | ROE | ROCE | Debt / Equity |
|---|---|---|---|---|---|
| 2026-11 | 31.2x | ₹200 cr | 12.6% | 14.0% | 0.3x |
| 2026-10 | 31.5x | ₹200 cr | 12.6% | 14.0% | 0.3x |
| 2026-09 | 30.4x | ₹200 cr | 12.7% | 14.0% | 0.3x |
| 2026-08 | 42.8x | ₹171 cr | 10.3% | 14.0% | 0.3x |
| 2026-07 | 30.3x | ₹171 cr | 10.3% | 14.0% | 0.3x |
| 2026-06 | 28.6x | ₹171 cr | 10.3% | 14.0% | 0.3x |
| 2026-05 | 37.8x | ₹139 cr | 9.7% | 13.0% | 0.3x |
| 2026-04 | 34.0x | ₹139 cr | 9.7% | 13.0% | 0.3x |
| 2026-03 | 33.5x | ₹139 cr | 9.7% | 13.0% | 0.3x |
| 2026-02 | 33.0x | ₹126 cr | 9.6% | 13.0% | 0.3x |
| 2026-01 | 26.7x | ₹126 cr | 9.6% | 13.0% | 0.3x |
| 2025-12 | 28.0x | ₹126 cr | 9.6% | 13.0% | 0.3x |
| 2025-11 | 29.0x | ₹119 cr | 10.3% | 13.0% | 0.3x |
| 2025-10 | 24.6x | ₹119 cr | 10.3% | 13.0% | 0.3x |
| 2025-09 | 27.5x | ₹119 cr | 10.3% | 13.0% | 0.3x |
| 2025-08 | 30.9x | ₹104 cr | 10.0% | 13.0% | 0.3x |
| 2025-07 | 30.3x | ₹104 cr | 10.0% | 13.0% | 0.3x |
| 2025-06 | 31.6x | ₹104 cr | 10.0% | 13.0% | 0.3x |
| 2025-05 | 25.3x | ₹95 cr | 11.1% | 13.0% | 0.4x |
| 2025-04 | 24.9x | ₹95 cr | 11.1% | 13.0% | 0.4x |
| 2025-03 | 26.0x | ₹95 cr | 11.1% | 13.0% | 0.4x |
| 2025-02 | 29.5x | ₹93 cr | 10.7% | 13.0% | 0.4x |
| 2025-01 | 35.0x | ₹93 cr | 10.7% | 13.0% | 0.4x |
| 2024-12 | 44.1x | ₹93 cr | 10.7% | 13.0% | 0.4x |
| 2024-11 | 51.5x | ₹93 cr | 10.4% | 13.0% | 0.4x |
| 2024-10 | 58.9x | ₹93 cr | 10.4% | 13.0% | 0.4x |
| 2024-09 | 51.3x | ₹93 cr | 10.4% | 13.0% | 0.4x |
| 2024-08 | 39.0x | ₹88 cr | 9.7% | 13.0% | 0.4x |
| 2024-07 | 40.5x | ₹88 cr | 9.7% | 13.0% | 0.4x |
| 2024-06 | 28.5x | ₹88 cr | 9.7% | 13.0% | 0.4x |
| 2024-05 | 39.9x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2024-04 | 41.3x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2024-03 | 39.7x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2024-02 | 40.6x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2024-01 | 42.6x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-12 | 35.5x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-11 | 38.7x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-10 | 38.7x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-09 | 31.6x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-08 | 31.1x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-07 | 25.9x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-06 | 25.5x | ₹83 cr | 7.7% | 9.0% | 0.5x |
| 2023-05 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2023-04 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2023-03 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2023-02 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2023-01 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-12 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-11 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-10 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-09 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-08 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-07 | — | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-06 | 50.8x | ₹87 cr | 3.5% | 9.0% | 0.6x |
| 2022-05 | 49.4x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2022-04 | 50.1x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2022-03 | 42.0x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2022-02 | 39.5x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2022-01 | 41.9x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-12 | 41.3x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-11 | 39.7x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-10 | 38.5x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-09 | 37.9x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-08 | 37.9x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-07 | 34.9x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-06 | 34.0x | ₹80 cr | 3.9% | 10.0% | 0.7x |
| 2021-05 | 40.8x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2021-04 | 45.1x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2021-03 | 43.1x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2021-02 | 40.3x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2021-01 | 44.4x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-12 | 44.4x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-11 | 42.2x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-10 | 42.6x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-09 | 43.7x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-08 | 41.0x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-07 | 32.7x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-06 | 27.5x | ₹60 cr | 5.1% | 13.0% | 0.9x |
| 2020-05 | 20.4x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2020-04 | — | — | — | — | — |
| 2020-03 | 21.1x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2020-02 | 20.4x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2020-01 | 20.5x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-12 | 20.9x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-11 | 20.8x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-10 | 20.7x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-09 | 20.4x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-08 | 20.9x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-07 | 21.5x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-06 | 21.6x | ₹65 cr | 7.4% | 20.0% | 0.6x |
| 2019-05 | 20.0x | ₹51 cr | 11.8% | 21.0% | 1.4x |
| 2019-04 | 18.6x | ₹51 cr | 11.8% | 21.0% | 1.4x |
| 2019-03 | 18.4x | ₹51 cr | 11.8% | 21.0% | 1.4x |
| 2019-02 | 19.3x | ₹51 cr | 11.8% | 21.0% | 1.4x |