Share price
₹2,820.9 latest close · +13.1% over the last 90 sessions
₹2,820.9 month-end · −7.6% over 12 months
₹2,820.9 month-end · +44.7% over 3 years
₹2,820.9 month-end · +262.5% since May '22
52-week range ₹1919.40 to ₹3245.90 · 1-year volatility 36.4%
Was the rally earned?
Earnings helped, the multiple did not.
- Per-share earnings added 12 points, but investors now pay less per rupee of profit (P/E 88.4x to 72.3x), which took 19 points back.
- The share count barely moved.
Mostly yes, with a catch.
- Per-share earnings added 61 points, but investors now pay less per rupee of profit (P/E 82.4x to 72.3x), which took 16 points back.
- The share count rose 6%.
What do "pts" mean?
"pts" are percentage points of the share price return. The parts add up to the total shown for each period. Because price = P/E × net profit ÷ share count, higher profit pushes the price up, a higher P/E pushes it up, and more shares push it down.
Example: if the price rose 34% and profit growth accounts for +58 pts while a lower P/E accounts for -24 pts, then 58 - 24 = 34. The +58 is not the profit growth rate itself: it is the part of the price move that profit growth explains.
Not shown for 5 years: earnings were negative at one end, or there is not enough history.
Net profit is trailing twelve months as reported with a 60-day lag.
How rough has the ride been?
Drawdown from peak
Largest drawdowns
-39.2% (2024-09 peak to 2026-03 low, not yet recovered)
-22.6% (2024-02 peak to 2024-05 low, recovered 2024-06)
-21.7% (2022-08 peak to 2022-11 low, recovered 2023-04)
Most recent volume spikes
2026-09-29: 5.2x the 50-day median, price -1.1% that day
2026-08-18: 51x the 50-day median, price +3.7% that day
2026-08-05: 5.6x the 50-day median, price -0.7% that day
Beta is the slope of daily returns against a market-cap-weighted index of the sector's other listed companies, built from today's constituents (so it excludes companies no longer listed).
Is it expensive against its own past and its peers?
Usual range 65.6x to 101.3x since 2022-05.
223% above the Retail Trade median.
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How to read this
Shaded band: 10th to 90th percentile of the company's own P/E history; dotted line: its median; orange line: sector median (companies with a positive multiple, at least 5 in the sector).
Sector figures are built from today's listed companies, so they exclude companies that are no longer listed.
Where does it rank among Retail Trade peers?
Each cell is the company's percentile rank among its Retail Trade peers (non-financial companies) that month.
Darker is better-ranked.
Rows marked ↓ are inverted (lower debt, shorter cash cycle and a lower P/E rank higher).
Where it ranks today
- ROCE48th▼ 7 pts vs a year ago
- Op. margin65thflat vs a year ago
- Revenue growth77th▼ 8 pts vs a year ago
- EPS growth40th▼ 10 pts vs a year ago
- Debt/equity ↓65thflat vs a year ago
- Cash cycle ↓25thflat vs a year ago
- P/E ↓17th▼ 14 pts vs a year ago
- 12M momentum58th▼ 27 pts vs a year ago
Rank history
Percentiles use today's listed companies in the sector and need at least 5 peers with a value; grey cells have too few.
ROE is computed from net profit and book value where the source does not report it.
The Retail Trade sector page Watch it move against Retail Trade in the Observatory
What is the price implying?
At normalised P/E (five-year average earnings) of 108.1x, a holder earning 12%/yr needs earnings to grow about 36.5%/yr for 10 years, then trade at 15x.
Over time
Implied growth by month (solid) and delivered growth (dashed).
Change the assumptions
| Exit P/E / return | 11% | 12% | 13% |
|---|---|---|---|
| 12x | 38.3% | 39.5% | 40.8% |
| 15x | 35.2% | 36.5% | 37.7% |
| 20x | 31.4% | 32.6% | 33.8% |
Drag a slider to test other assumptions
Implied: 36.5%/yr“Implied growth” is what the current price would require under our stated assumptions, not what we expect. How this is calculated and the market-wide lists.
What prices imply across Retail Trade The market-wide Expectations lists
Key figures
- Share Priceclose 9 Nov
- ₹2820.90
- P/E
- 72.3x
- ROCE
- 10.0%
- Market Cap
- ₹7547 cr
- Revenue (TTM)
- ₹1728 cr
- P/S
- 4.4x
- P/B
- 5.1x
- ROE
- 7.0%
- Operating Margin
- 13.0%
- Debt / Equity
- 0.2x
- Promoter Holding
- 50.6%
- 12M Momentum
- -7.6%
52-week range
Price risk
Balance sheet & cash
Are profits backed by cash?
Other income reliance36%Beyond threshold
Other income as a share of pre-tax profit (trailing twelve months): 36.1%. Bands: below 15%, 15% to 35%, above 35%.
Tax rate26%Within range
Median quarterly effective tax rate over about 2.5 years: 26.0%. Bands: 15% to 35%, 5% to 15% or 35% to 50%, outside 5% to 50%.
Cash conversion0.37xBeyond threshold
Operating cash flow divided by net profit over the last three fiscal years: 0.37x (cash from operations ₹101 cr, net profit ₹275 cr). Bands: 0.8x and above, 0.5x to 0.8x, below 0.5x.
Free cash flow1 of 5 yrsBeyond threshold
Fiscal years with positive free cash flow in the last 5: 1. Bands: at least 80% of years, 40% to 80%, below 40%.
Receivable days vs history-1 daysWithin range
Debtor days are below the median of the previous three fiscal years by 1 days (4 vs 5). Bands: under 15 days, 15 to 45, over 45.
Capital work in progress2% of fixed assetsWithin range
Capital work-in-progress is 2% of fixed assets. Bands: not rising or up to 30%; rising for three years and above 30%; rising and above 60%.
Payable days-5 days / 2 yrsWithin range
Days payable changed by -5 over two years. Bands: rise of up to 30 days; more than 30 days.
Tap a check to see how it is measured
How to read this
Each check is a named rule with fixed thresholds, not a score. Annual statements are the latest restated figures, so a past year may differ from what was originally reported.
Who has been buying and selling?
- Over 2 years, DIIs added 11.7 pts; promoters trimmed 7.3 pts; FIIs added 0.9 pts.
- The number of shareholders rose from 27,067 to 36,940 (+36%) between Dec 2023 and Jun 2026.
Holdings, Jun '26
How each group changed
Number of shareholders
Quarterly shareholding as reported, labelled by the quarter it covers (it becomes visible about two months later).
Shareholder counts are only available for recent quarters.
What happened next to similar setups
- We found 50 past situations where a non-financial company looked like ETHOS LIMITED today on valuation, return on capital, margins, debt, growth, price momentum, size and volatility.
- Over the following 12 months the middle half of them returned −20% to +21% vs the market, against −2% for all non-financial companies in the same months.
- The gap against the base rate (+1.8%, 80% range −7.6% to +8.8%) is within what chance and overlapping periods produce.
Where the 50 outcomes landed
Each dot is one past situation (hover or tap for details) · Solid dots are the closest matches, listed below · Shaded is the middle half of all companies in the same months · 1 beyond the range shown, drawn at the edge
50 past situations · 50 companies · 36 months · 2020–2025
The closest matches
| Company | When | P/E | ROCE | 12M mom. | Drawdown | Next 12 months |
|---|---|---|---|---|---|---|
| RADICO Consumer Non-Durables |
Jun 2024 | 91x | 13% | +48% | −3% | +44% |
| INDOCO Health Technology |
May 2021 | 150x | 6% | +86% | −1% | −17% |
| BOROLTD Producer Manufacturing |
Jan 2025 | 65x | 14% | +10% | −23% | −39% |
| BEML Producer Manufacturing |
Mar 2022 | 110x | 5% | +45% | −11% | −27% |
| FORTIS Health Services |
Jul 2022 | 38x | 10% | +11% | −10% | +8% |
Show the other 3 matches
How reliable is this?
Matched on P/E, P/S, ROCE, operating margin, debt/equity, interest cover, revenue growth, 12-month momentum, drawdown from 12-month high, size and volatility. Closest on: 12-month momentum, P/E and drawdown from 12-month high. One match per company and at most 7 from any one month.
Independent periods: the matches fall in 6 distinct 12-month windows. Matches from nearby months share the same market conditions, so fewer windows means less evidence.
What else looks like this?
Companies with the most similar financial profile today, regardless of industry.
Similarity is statistical, based on reported metrics; it does not imply similar business quality or future returns.
What changed?
30 events since Jun '23
- SepResultsYear-on-year EPS growth turned positive.
- SepValuationP/E fell below the 10th percentile of its own history to date (65.1x).
- AugPriceVolume reached 98.7x its 50-day median on 2026-08-03; price +15.0% that day.
- JunResultsYear-on-year EPS growth turned negative.
- JunPeer rankSlipped to the 3rd quartile of Retail Trade on ROCE (from the 2nd quartile).
- JunSharesShare count is up 12.5% over 12 months.
- AprPriceVolume reached 15.8x its 50-day median on 2026-04-22; price +10.0% that day.
- MarPriceFell 39% from the Sep 2024 peak to the Mar 2026 low.
Show 22 earlier events
- MarValuationP/E fell below the 10th percentile of its own history to date (60.9x).
- FebPriceVolume reached 6.6x its 50-day median on 2026-02-12; price -0.8% that day.
- DecPeer rankSlipped to the 3rd quartile of Retail Trade on EPS growth (from the 2nd quartile).
- SepPeer rankSlipped to the 2nd quartile of Retail Trade on operating margin (from the top quartile).
- AugValuationP/E fell below the 10th percentile of its own history to date (63.0x).
- AugPriceVolume reached 13.1x its 50-day median on 2025-08-18; price -4.4% that day.
- JunPeer rankMoved into the top quartile of Retail Trade on operating margin (from the 2nd quartile).
- JunPriceVolume reached 15.6x its 50-day median on 2025-06-19; price -5.1% that day.
- AprValuationP/E fell below the 10th percentile of its own history to date (67.7x).
- MarPeer rankSlipped to the 2nd quartile of Retail Trade on operating margin (from the top quartile).
- FebPriceVolume reached 5.3x its 50-day median on 2025-02-14; price +7.5% that day.
- DecPromoterPromoter holding fell 3.5 pts to 51.2%.
- DecInstitutionsFII + DII holding rose 3.6 pts over 2 quarters to 27.9%.
- AugPriceVolume reached 11.9x its 50-day median on 2024-08-22; price -4.2% that day.
- JunPromoterPromoter holding fell 2.2 pts to 55.7%.
- JunResultsRevenue (TTM) reached a new high of ₹999 cr.
- JunPeer rankSlipped to the 2nd quartile of Retail Trade on EPS growth (from the top quartile).
- JunPriceVolume reached 6.3x its 50-day median on 2024-06-04; price -5.9% that day.
- JanDebtDebt / equity halved over 12 months to 0.19x.
- DecPriceVolume reached 14.9x its 50-day median on 2023-12-06; price -3.6% that day.
- AugPriceVolume reached 15.0x its 50-day median on 2023-08-07; price +6.6% that day.
- JunResultsRevenue (TTM) reached a new high of ₹789 cr.
Events are generated from the data by fixed rules.
The month shown is when the change became visible in the reported figures, assuming a 60-day lag after each quarter end; it is not an announcement date.
Where price and fundamentals disagree, market-wide Rewind the whole market to any month
Monthly history55 months · 2022-05 to 2026-11
| Month | P/E | Revenue (TTM) | ROE | ROCE | Debt / Equity |
|---|---|---|---|---|---|
| 2026-11 | 72.3x | ₹1728 cr | 7.0% | 10.0% | 0.2x |
| 2026-10 | 64.2x | ₹1728 cr | 7.2% | 10.0% | 0.2x |
| 2026-09 | 65.1x | ₹1728 cr | 7.2% | 10.0% | 0.2x |
| 2026-08 | 81.4x | ₹1612 cr | 6.5% | 10.0% | 0.2x |
| 2026-07 | 72.4x | ₹1612 cr | 6.5% | 10.0% | 0.2x |
| 2026-06 | 68.8x | ₹1612 cr | 6.5% | 10.0% | 0.2x |
| 2026-05 | 66.4x | ₹1509 cr | 9.9% | 14.0% | 0.3x |
| 2026-04 | 67.0x | ₹1509 cr | 9.9% | 14.0% | 0.3x |
| 2026-03 | 60.9x | ₹1509 cr | 9.9% | 14.0% | 0.3x |
| 2026-02 | 68.5x | ₹1410 cr | 9.7% | 14.0% | 0.3x |
| 2026-01 | 71.9x | ₹1410 cr | 9.7% | 14.0% | 0.3x |
| 2025-12 | 83.9x | ₹1410 cr | 9.7% | 14.0% | 0.3x |
| 2025-11 | 88.4x | ₹1324 cr | 9.4% | 14.0% | 0.3x |
| 2025-10 | 84.1x | ₹1324 cr | 9.4% | 14.0% | 0.3x |
| 2025-09 | 73.4x | ₹1324 cr | 9.4% | 14.0% | 0.3x |
| 2025-08 | 63.0x | ₹1251 cr | 9.8% | 14.0% | 0.3x |
| 2025-07 | 76.8x | ₹1251 cr | 9.8% | 14.0% | 0.3x |
| 2025-06 | 73.5x | ₹1251 cr | 9.8% | 14.0% | 0.3x |
| 2025-05 | 78.0x | ₹1193 cr | 10.6% | 15.0% | 0.2x |
| 2025-04 | 67.7x | ₹1193 cr | 10.6% | 15.0% | 0.2x |
| 2025-03 | 68.0x | ₹1193 cr | 10.6% | 15.0% | 0.2x |
| 2025-02 | 72.0x | ₹1104 cr | 10.3% | 15.0% | 0.2x |
| 2025-01 | 69.5x | ₹1104 cr | 10.3% | 15.0% | 0.2x |
| 2024-12 | 83.9x | ₹1104 cr | 10.3% | 15.0% | 0.2x |
| 2024-11 | 95.5x | ₹1042 cr | 10.1% | 15.0% | 0.2x |
| 2024-10 | 86.0x | ₹1042 cr | 10.1% | 15.0% | 0.2x |
| 2024-09 | 100.2x | ₹1042 cr | 10.1% | 15.0% | 0.2x |
| 2024-08 | 99.5x | ₹999 cr | 9.5% | 15.0% | 0.2x |
| 2024-07 | 96.3x | ₹999 cr | 9.5% | 15.0% | 0.2x |
| 2024-06 | 85.5x | ₹999 cr | 9.5% | 15.0% | 0.2x |
| 2024-05 | 99.7x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2024-04 | 98.2x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2024-03 | 105.7x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2024-02 | 106.2x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2024-01 | 102.0x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-12 | 85.3x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-11 | 82.4x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-10 | 67.5x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-09 | 71.8x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-08 | 67.7x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-07 | 57.7x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-06 | 59.0x | ₹789 cr | 9.5% | 18.0% | 0.2x |
| 2023-05 | 106.0x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2023-04 | 112.1x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2023-03 | 82.9x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2023-02 | 85.5x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2023-01 | 86.1x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-12 | 87.9x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-11 | 79.3x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-10 | 85.2x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-09 | 84.1x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-08 | 88.9x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-07 | 85.4x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-06 | 68.5x | ₹577 cr | 9.9% | 15.0% | 0.7x |
| 2022-05 | 325.6x | ₹387 cr | 3.2% | 9.0% | 0.9x |