Share price
₹342.85 latest close · +72.4% over the last 90 sessions
₹342.85 month-end · +420.7% over 12 months
₹342.85 month-end · +3933.5% over 3 years
₹342.85 month-end · +15137.8% since Jun '21
52-week range ₹47.85 to ₹368.95 · 1-year volatility 59.1%
Was the rally earned?
Both mattered.
- Per-share earnings added 273 points and the multiple added 148 points (P/E 188.1x to 336.1x).
- The share count fell 2%.
Both mattered.
- Per-share earnings added 1632 points and the multiple added 2302 points (P/E 38.6x to 336.1x).
- The share count barely moved.
Partly.
- Most of the rise came from investors paying a higher multiple (P/E 9.5x to 336.1x); per-share earnings added 4885 points.
- The share count barely moved.
What do "pts" mean?
"pts" are percentage points of the share price return. The parts add up to the total shown for each period. Because price = P/E × net profit ÷ share count, higher profit pushes the price up, a higher P/E pushes it up, and more shares push it down.
Example: if the price rose 34% and profit growth accounts for +58 pts while a lower P/E accounts for -24 pts, then 58 - 24 = 34. The +58 is not the profit growth rate itself: it is the part of the price move that profit growth explains.
Net profit is trailing twelve months as reported with a 60-day lag.
How rough has the ride been?
Drawdown from peak
Largest drawdowns
-58.0% (2024-03 peak to 2025-04 low, recovered 2025-07)
-50.0% (2020-01 peak to 2020-03 low, recovered 2020-08)
-42.0% (2022-05 peak to 2022-06 low, recovered 2023-08)
Most recent volume spikes
2026-07-10: 5.1x the 50-day median, price +1.1% that day
2026-07-09: 5.5x the 50-day median, price +6.6% that day
Beta is the slope of daily returns against a market-cap-weighted index of the sector's other listed companies, built from today's constituents (so it excludes companies no longer listed).
Is it expensive against its own past and its peers?
Usual range 10.2x to 216.7x since 2021-06.
1155% above the Consumer Non-Durables median.
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How to read this
Shaded band: 10th to 90th percentile of the company's own P/E history; dotted line: its median; orange line: sector median (companies with a positive multiple, at least 5 in the sector).
Sector figures are built from today's listed companies, so they exclude companies that are no longer listed.
Where does it rank among Consumer Non-Durables peers?
Each cell is the company's percentile rank among its Consumer Non-Durables peers (non-financial companies) that month.
Darker is better-ranked.
Rows marked ↓ are inverted (lower debt, shorter cash cycle and a lower P/E rank higher).
Where it ranks today
- ROCE92nd▲ 28 pts vs a year ago
- Op. margin99th▲ 7 pts vs a year ago
- Revenue growth100th▲ 27 pts vs a year ago
- EPS growth96th▲ 25 pts vs a year ago
- Debt/equity ↓70th▼ 11 pts vs a year ago
- Cash cycle ↓16th▲ 14 pts vs a year ago
- P/E ↓2ndflat vs a year ago
- 12M momentum100thflat vs a year ago
Rank history
Percentiles use today's listed companies in the sector and need at least 5 peers with a value; grey cells have too few.
ROE is computed from net profit and book value where the source does not report it.
The Consumer Non-Durables sector page Watch it move against Consumer Non-Durables in the Observatory
What is the price implying?
At a P/E of 844.9x, the price would imply about 67.6%/yr earnings growth for 10 years under the same assumptions, but it is not ranked.
Fewer than six years of annual earnings are available, which is too little to measure delivered growth.
“Implied growth” is what the current price would require under our stated assumptions, not what we expect.
What prices imply across Consumer Non-Durables The market-wide Expectations lists
Key figures
- Share Priceclose 9 Nov
- ₹342.85
- P/E
- 336.1x
- ROCE
- 34.0%
- Market Cap
- ₹46038 cr
- Revenue (TTM)
- ₹453 cr
- P/S
- 101.6x
- P/B
- 102.3x
- ROE
- 30.4%
- Operating Margin
- 39.0%
- Debt / Equity
- 0.1x
- Promoter Holding
- 46.2%
- 12M Momentum
- 420.7%
52-week range
Price risk
Balance sheet & cash
Are profits backed by cash?
Other income reliance17%Near threshold
Other income as a share of pre-tax profit (trailing twelve months): 17.0%. Bands: below 15%, 15% to 35%, above 35%.
Tax rate25%Within range
Median quarterly effective tax rate over about 2.5 years: 24.5%. Bands: 15% to 35%, 5% to 15% or 35% to 50%, outside 5% to 50%.
Cash conversion0.23xBeyond threshold
Operating cash flow divided by net profit over the last three fiscal years: 0.23x (cash from operations ₹43 cr, net profit ₹189 cr). Bands: 0.8x and above, 0.5x to 0.8x, below 0.5x.
Free cash flow2 of 4 yrsNear threshold
Fiscal years with positive free cash flow in the last 4: 2. Bands: at least 80% of years, 40% to 80%, below 40%.
Receivable days vs history+1 daysWithin range
Debtor days are above the median of the previous three fiscal years by 1 days (103 vs 102). Bands: under 15 days, 15 to 45, over 45.
Capital work in progress37% of fixed assetsNear threshold
Capital work-in-progress is 37% of fixed assets. Bands: not rising or up to 30%; rising for three years and above 30%; rising and above 60%.
Payable days+152 days / 2 yrsNear threshold
Days payable changed by +152 over two years. Bands: rise of up to 30 days; more than 30 days.
Tap a check to see how it is measured
How to read this
Each check is a named rule with fixed thresholds, not a score. Annual statements are the latest restated figures, so a past year may differ from what was originally reported.
Who has been buying and selling?
- Over 3 years, FIIs added 3.8 pts; promoters added 1.2 pts.
- The number of shareholders rose from 28,154 to 3.0 lakh (+949%) between Sep 2023 and Jun 2026.
Holdings, Jun '26
How each group changed
Number of shareholders
Quarterly shareholding as reported, labelled by the quarter it covers (it becomes visible about two months later).
Shareholder counts are only available for recent quarters.
What happened next to similar setups
- We found 50 past situations where a non-financial company looked like CUPID LIMITED today on valuation, return on capital, margins, debt, growth, price momentum, size and volatility.
- Over the following 12 months the middle half of them returned −33% to +21% vs the market, against −5% for all non-financial companies in the same months.
- The gap against the base rate (−4.5%, 80% range −18.6% to +2.3%) is within what chance and overlapping periods produce.
Where the 50 outcomes landed
Each dot is one past situation (hover or tap for details) · Solid dots are the closest matches, listed below · Shaded is the middle half of all companies in the same months · 2 beyond the range shown, drawn at the edge
50 past situations · 50 companies · 35 months · 2020–2025
The closest matches
| Company | When | P/E | ROCE | 12M mom. | Drawdown | Next 12 months |
|---|---|---|---|---|---|---|
| ATGL Utilities |
May 2021 | 340x | 34% | +1048% | 0% | +65% |
| GMMPFAUDLR Producer Manufacturing |
Aug 2020 | 115x | 31% | +279% | −14% | −53% |
| AFFLE Technology Services |
Sep 2020 | 112x | 43% | +156% | −6% | +14% |
| NPST Technology Services |
Aug 2024 | 242x | 80% | +656% | −5% | −31% |
| ZENTEC Technology Services |
Aug 2023 | 156x | 23% | +301% | −3% | +37% |
Show the other 3 matches
How reliable is this?
Matched on P/E, P/S, ROCE, operating margin, debt/equity, interest cover, revenue growth, 12-month momentum, drawdown from 12-month high, size and volatility. Closest on: drawdown from 12-month high, debt/equity and ROCE. One match per company and at most 7 from any one month.
Independent periods: the matches fall in 6 distinct 12-month windows. Matches from nearby months share the same market conditions, so fewer windows means less evidence.
What else looks like this?
Companies with the most similar financial profile today, regardless of industry.
Similarity is statistical, based on reported metrics; it does not imply similar business quality or future returns.
What changed?
30 events since Aug '23
- SepInstitutionsFII + DII holding rose 3.3 pts over 1 quarter to 4.5%.
- JulPriceVolume reached 5.5x its 50-day median on 2026-07-09; price +6.6% that day.
- JunPeer rankMoved into the top quartile of Consumer Non-Durables on ROCE (from the 2nd quartile).
- AprPriceRegained the 2026-01 peak, 3 months after the low.
- MarPeer rankMoved into the top quartile of Consumer Non-Durables on EPS growth (from the 2nd quartile).
- JanPriceFell 28% from the Jan 2026 peak to the Jan 2026 low.
- JanPriceVolume reached 16.5x its 50-day median on 2026-01-05; price -7.1% that day.
- DecPromoterPromoter holding rose 3.1 pts to 45.6%.
Show 22 earlier events
- OctPriceVolume reached 7.2x its 50-day median on 2025-10-09; price +11.9% that day.
- SepResultsRevenue (TTM) reached a new high of ₹204 cr.
- SepPeer rankMoved into the 2nd quartile of Consumer Non-Durables on EPS growth (from the 3rd quartile).
- JulPriceRegained the 2024-03 peak, 3 months after the low.
- JulPriceVolume reached 15.9x its 50-day median on 2025-07-18; price +9.7% that day.
- JunValuationP/E crossed above the 90th percentile of its own history to date (71.7x).
- JunPeer rankSlipped to the 3rd quartile of Consumer Non-Durables on EPS growth (from the top quartile).
- JunSharesShare count is up 107.7% over 12 months.
- AprPriceFell 58% from the Mar 2024 peak to the Apr 2025 low.
- AprPriceVolume reached 16.3x its 50-day median on 2025-04-16; price +11.3% that day.
- MarPromoterPromoter holding fell 3.1 pts to 42.5%.
- FebPriceVolume reached 7.9x its 50-day median on 2025-02-17; price +0.7% that day.
- DecResultsRevenue (TTM) reached a new high of ₹184 cr.
- DecPriceVolume reached 5.4x its 50-day median on 2024-12-11; price +0.3% that day.
- JunResultsRevenue (TTM) reached a new high of ₹172 cr.
- JunInstitutionsFII + DII holding rose 4.9 pts over 2 quarters to 5.2%.
- JunPeer rankMoved into the top quartile of Consumer Non-Durables on EPS growth (from the 3rd quartile).
- JunDividendDividend payout cut from 21% to 0% of profit.
- AprPeer rankSlipped to the 3rd quartile of Consumer Non-Durables on EPS growth (from the 2nd quartile).
- OctPriceVolume reached 15.9x its 50-day median on 2023-10-12; price +18.8% that day.
- AugPriceRegained the 2022-05 peak, 14 months after the low.
- AugPriceVolume reached 44.1x its 50-day median on 2023-08-11; price +13.8% that day.
Events are generated from the data by fixed rules.
The month shown is when the change became visible in the reported figures, assuming a 60-day lag after each quarter end; it is not an announcement date.
Where price and fundamentals disagree, market-wide Rewind the whole market to any month
Monthly history66 months · 2021-06 to 2026-11
| Month | P/E | Revenue (TTM) | ROE | ROCE | Debt / Equity |
|---|---|---|---|---|---|
| 2026-11 | 336.1x | ₹453 cr | 30.4% | 34.0% | 0.1x |
| 2026-10 | 318.2x | ₹453 cr | 30.4% | 34.0% | 0.1x |
| 2026-09 | 305.5x | ₹453 cr | 30.4% | 34.0% | 0.1x |
| 2026-08 | 350.6x | ₹358 cr | 24.0% | 34.0% | 0.1x |
| 2026-07 | 288.3x | ₹358 cr | 24.0% | 34.0% | 0.1x |
| 2026-06 | 237.4x | ₹358 cr | 24.0% | 34.0% | 0.1x |
| 2026-05 | 208.2x | ₹294 cr | 24.6% | 17.0% | 0.1x |
| 2026-04 | 192.9x | ₹294 cr | 24.6% | 17.0% | 0.1x |
| 2026-03 | 134.0x | ₹294 cr | 24.6% | 17.0% | 0.1x |
| 2026-02 | 176.7x | ₹246 cr | 18.1% | 17.0% | 0.1x |
| 2026-01 | 174.3x | ₹246 cr | 18.1% | 17.0% | 0.1x |
| 2025-12 | 225.2x | ₹246 cr | 18.1% | 17.0% | 0.1x |
| 2025-11 | 188.1x | ₹204 cr | 14.0% | 17.0% | 0.1x |
| 2025-10 | 133.4x | ₹204 cr | 14.0% | 17.0% | 0.1x |
| 2025-09 | 122.9x | ₹204 cr | 14.0% | 17.0% | 0.1x |
| 2025-08 | 114.8x | ₹183 cr | 12.0% | 17.0% | 0.1x |
| 2025-07 | 100.7x | ₹183 cr | 12.0% | 17.0% | 0.1x |
| 2025-06 | 71.7x | ₹183 cr | 12.0% | 17.0% | 0.1x |
| 2025-05 | 55.5x | ₹190 cr | 17.6% | — | 0.0x |
| 2025-04 | 40.1x | ₹190 cr | 17.6% | — | 0.0x |
| 2025-03 | 32.2x | ₹190 cr | 17.6% | — | 0.0x |
| 2025-02 | 35.8x | ₹184 cr | 16.9% | — | 0.0x |
| 2025-01 | 37.6x | ₹184 cr | 16.9% | — | 0.0x |
| 2024-12 | 39.9x | ₹184 cr | 16.9% | — | 0.0x |
| 2024-11 | 57.5x | ₹172 cr | 13.3% | — | 0.0x |
| 2024-10 | 53.8x | ₹172 cr | 13.3% | — | 0.0x |
| 2024-09 | 55.0x | ₹172 cr | 13.3% | — | 0.0x |
| 2024-08 | 56.8x | ₹172 cr | 13.3% | — | 0.0x |
| 2024-07 | 61.5x | ₹172 cr | 13.3% | — | 0.0x |
| 2024-06 | 60.7x | ₹172 cr | 13.3% | — | 0.0x |
| 2024-05 | 84.5x | ₹149 cr | 22.1% | — | 0.0x |
| 2024-04 | 98.4x | ₹149 cr | 22.1% | — | 0.0x |
| 2024-03 | 110.2x | ₹149 cr | 22.1% | — | 0.0x |
| 2024-02 | 122.7x | ₹149 cr | 22.1% | — | 0.0x |
| 2024-01 | 80.0x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-12 | 50.9x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-11 | 38.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-10 | 28.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-09 | 18.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-08 | 16.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-07 | 13.0x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-06 | 11.4x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-05 | 11.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-04 | 12.7x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-03 | 11.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-02 | 11.4x | ₹149 cr | 22.1% | — | 0.0x |
| 2023-01 | 12.5x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-12 | 12.5x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-11 | 11.4x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-10 | 10.5x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-09 | 10.7x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-08 | 10.0x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-07 | 10.0x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-06 | 9.8x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-05 | 10.9x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-04 | 13.6x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-03 | 10.7x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-02 | 9.8x | ₹149 cr | 22.1% | — | 0.0x |
| 2022-01 | 9.8x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-12 | 10.2x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-11 | 9.5x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-10 | 10.2x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-09 | 10.5x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-08 | 10.2x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-07 | 11.1x | ₹149 cr | 22.1% | — | 0.0x |
| 2021-06 | 10.2x | ₹149 cr | 22.1% | — | 0.0x |